Manager, Influencer & Partnerships

Are You Ready to Make It Happen at Mondelez International?

Join our Mission to Lead the Future of Snacking. Make It With Pride

Perfect Bar is looking for an experienced, forward-thinking marketer to redefine how we show up across social and cultural moments. You'll drive overall consumer engagement by leading our influencer strategy across platforms, guiding high-impact brand partnerships, and elevating our PR efforts - shaping how consumers experience and connect with Perfect Bar.

Key Responsibilities:

• Lead paid and earned influencer marketing strategies for all product launches and ongoing, evergreen brand initiatives.

• Personally oversee our macro and long-term influencer program by managing budgets, cultivating strong relationships, and overseeing the full partnership lifecycle - from scouting and contracting through execution of all in-house content deliverables.

• Partner with and manage our external influencer agency who executes day-to-day management for all remaining partner tiers, ensuring their work aligns with our strategic vision and delivers authentic storytelling.

• Spearhead our organic seeding strategy to spark earned conversations, including managing seeding agencies, fulfillment, and creative implementation.

• Lead brand partnership programs, cultivating robust connections and orchestrating multiple activations from concept to execution each year.

• Lead day-to-day PR agency management and support the development of culturally resonant PR stunts that strengthen brand positioning and amplify Perfect Bar's presence across cultural moments.

• Oversee key events, experiences, and activations that drive engagement across influencer, brand partnership, and PR initiatives.

• Define, track and optimize KPIs across influencer, partnerships & PR programs - continuously analyzing performance and identifying opportunities to scale and optimize.

• Manage the influencer and partnership budget to maximize the impact of each activation.

• Partner closely with paid media and organic social partners to develop engagement-driving content.

Key Requirements:

• 5+ years of influencer marketing experience in food, beverage, beauty, health & wellness, or lifestyle brands.

• Proven track record of developing, executing, and scaling high-impact influencer campaigns across social platforms, including managing macro talent and fostering long-term creator relationships.

• Experience managing or contributing to brand partnerships, co-branded campaigns, or cross-industry collaborations.

• Deep understanding of the creator economy, social media platforms, and content strategy, with the ability to measure performance and optimize results.

• Strong collaboration, communication, and negotiation skills to build relationships with creators, agencies, partners, and internal stakeholders.

• Ability to adapt quickly, multitask effectively, and thrive in a fast-paced, highly collaborative environment.

• Proficiency with influencer sourcing and analytics tools.

• Exceptional aesthetic judgment with a strong attention to detail.

• Appreciation for culture, trends, and emerging platforms, with a pulse on what drives meaningful engagement for target consumers.

Preferred Qualifications:

• Deep passion for the better-for-you snacking space.

• Strong understanding of PR strategy and earned storytelling, with experience supporting culturally relevant moments and activations.

• Trend-spotting skills with the ability to activate against competitive, cultural, and social trends.

• Passion for content creation, social media, and consumer engagement.

• Proven ability to manage cross-functional teams and external partners to deliver integrated campaigns.

• Entrepreneurial, proactive mindset with the ability to take ownership and drive initiatives end-to-end.

Salary and Benefits: The base salary range for this position is $95,100 to $130,790; the exact salary depends on several factors such as experience, skills, education and location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results.

In addition, Mondelez International offers the following benefits: health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, paid holidays and vacation time. Some of these benefits have eligibility requirements. Many of these benefits are subsidized or fully paid for by the company.

No Relocation support available Business Unit Summary

The United States is the largest market in the Mondelez International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.

Mondelez Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact ... for assistance.

For more information about your Federal rights, please see eeopost.pdf ; EEO is the Law Poster Supplement ; Pay Transparency Nondiscrimination Provision ; Know Your Rights: Workplace Discrimination is Illegal

Job Type RegularMediaMarketing