Area Director, Sales and Catering (Based in Kansas City, MO or Bloomington, MN)

Area Director, Sales And Catering (Based In Kansas City, MO Or Bloomington, MN)

Job Description

The Area Director of Sales and Catering (ADOSC) is responsible for exceeding revenue targets, managing and growing client relationships and exceeding guest satisfaction goals. The ADOSC sets the revenue generating strategies for the assigned lodges and leads the sales teams focused on driving room, banquet, birthday and meeting space revenue.

RESPONSIBILITIES:

For assigned lodges, the ADOSC has overall Leverages lodge sales teams to execute on sales strategies to meet financial targets

Meets assigned financial objectives that maximize profitability for the lodges

Strategically targets group room revenue on lower occupancy dates, enabling higher contribution to overall profitability

Proactively drives meeting space utilization, achieving targeted growth in catering revenue per square foot of meeting space

Prepares annual performance budgets, schedules expenditures, forecasts revenues and analyzes variances

Accomplishes sales objectives by recruiting, selecting, training, coaching, and leading sales pack members

Develops strong relationships with local and regional industry trade groups, Convention and Visitors Bureau (CVB) and key business leaders; serves as expert on the local/regional market dynamics

Works closely with sales pack members on development of weekly, monthly and quarterly sales action plans; monitors and reviews plans to ensure meeting of revenue and guest satisfaction objectives

Leads the implementation of relevant lodge and line of business policies and procedures and regularly monitors to ensure compliance

Develops annual sales targets by market segment and assigns to sales pack members

Monitors competitive and market trends including pricing, regional events, competition properties and demand expectations and adjusts strategies where needed to win market share

Accomplishes sales objectives by planning, developing, implementing, and evaluating field sales action plans

Builds and maintains rapport with key accounts by making periodic visits, exploring specific needs and anticipating new opportunities

Monitors group quality survey results and leads the response according to stated policy and service level requirements; leads corrective action to prevent future issues from arising

Supports local marketing efforts and recommends marketing investments to support community relations and group business

Attends local and regional trade show events where appropriate to cultivate new sales leads

Supports overall lodge success and demonstrates "We are one Pack" mindset by proactively engaging with guests and pack members when on property

Serves as member of DOSC line of business leadership team; shares best practices with other DOSC and national sales leadership; supports national initiatives wherever needed

Maintains visible presence at each assigned property with at least 60% of working time spent in the field (remainder can be managed remotely)

REQUIRED QUALIFICATIONS & SKILLS

Bachelor's degree in Sales, Communications, Marketing, Business or Hotel Management

Minimum 5 years of experience in sales, event planning, and/or catering

Minimum 3 year supervisory/leadership experience in hospitality field

Experience with Customer Relationship Management (CRM) software

Demonstrated proficiency in Microsoft Office Suite

Successful completion of criminal background check and drug screen

Successful completion of Department of Motor Vehicle check

Professional communication skills both verbal and written

Must be located in close proximity to one of the assigned lodges, and is expected to make at least two trips per month to other assigned lodge(s)

DESIRED QUALIFICATIONS & TRAITS

Proficiency in hotel Sales & Catering Systems, preferable Delphi and/or Opera

Experience in regional leadership role within hospitality

Experience at multiple Great Wolf properties

Significant customer service experience

Strong problem solving and organizational skills

Attention to detail and ability to exceed quality standards

Enthusiastic and positive energy

Multi-tasking ability

PHYSICAL REQUIREMENTS

Able to lift up to 20 lbs

Able to bend, stretch, and twist

Able to stand or sit for long periods of time

Estimated Salary Range:

$120,000- $135,000 annual base salary

An employee's pay position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of Great Wolf's total compensation package. Other rewards may include annual bonuses, a Paid Time Off policy, and other perks.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

This contractor and subcontractor shall abide by the requirements of 41 CFR 60-1.4(a), 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, national origin, and for inquiring about, discussing or disclosing compensation. Moreover, these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.