Senior Financial Analyst, Marketing Analytics

Your Role:

The Senior Financial Analyst, Marketing Analytics is responsible for conducting reporting and analytical evaluation of marketing sales and marketing expenses for the Victorias Secret Segment (Stores and Digital channels). The SFA develops seasonal plans and supports ongoing analysis for Direct Mail, GWP (gifts with purchase), and Bounce back programs. Key partners include Finance, Marketing, and Merch/Planning teams across all Business Unit and Brand teams.

Why You Belong Here:

At Victorias Secret & Co, youll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. Youll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.

At Victorias Secret & Co, youll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. Youll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.

We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, youll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.

Your Impact:

• Own reporting for VS Segment Brand and Business Unit marketing programs including, Direct Mail, GWPs, Bounce Backs. Responsible for daily, weekly, monthly, seasonal reporting of results of marketing campaigns vs. budget/projections.
• Perform financial analysis of key marketing campaigns to influence strategic seasonal planning process and in-season optimization.
• Proactively manage a subset of the Marketing expense forecast/projection with attention to detail.
• Analyze and project the financial performance of marketing initiatives in comparison to established goals. Identify, assess, and communicate issues affecting sales and profitability.
• Collaborate with cross-functional partners including Marketing teams & Sales Desk in analyzing performance, providing subject matter expertise, & efficiently managing a budget.
• Perform special projects and analysis as directed

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