Sr. Business Development Mgr, Zappos

  • Amazon Expired
  • New York, New York
  • Full Time

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Job Description


Zappos is looking for a Sr. Business Development Manager, to help build and grow the Zappos Influencer program. This position reports to the Head of Influencer Marketing for Zappos and Shopbop. In this role, you will influence and build relationships with influencers, and help them to generate revenue, reach new customers, and tailor their content to support key categories, as well as driving awareness for Zappos priority campaigns and on-the-ground activations. The ideal candidate has a solid understanding of affiliate marketing, as well as influencer behavior, and experience in digital media, negotiation and partnerships. Youre comfortable using data to guide decisions, working through ambiguity, and managing multiple projects at once. Youre a clear communicator who can work cross-functionally and think creatively about new ways to support partner growth.

Key job responsibilities
- Manage existing influencer partnerships and onboard new partners hitting key onboarding goals, putting them into tiered structure and managing performance
- Develop program management tools and weekly reporting that improves the overall influencer experience and reduces manual dependencies
- Collaborate with cross-departmental stakeholders (i.e Buying, Merchandising, Social, Tech Teams) to drive transformative business development initiatives supporting key investments
- Analyze and present program results against KPIs, identifying wins and test-and-learn opportunities for greater program impact
- Monetize influencer content throughout site and social, working cross-departmentally to enrich storytelling and enable discovery
- Launches new initiatives in partnership with affiliate partners to keep up with the ever-changing social media landscape
- Partner with our tech team to unlock influencer scale by leveraging internal tools (i.e. internal Dashboard) and systems to drive growth and to continue accelerating Shopbops awareness, reach and relevancy

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Bachelors Degree

PREFERRED QUALIFICATIONS

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youre applying in isnt listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Zappos is looking for a Sr. Business Development Manager, to help build and grow the Zappos Influencer program. This position reports to the Head of Influencer Marketing for Zappos and Shopbop. In this role, you will influence and build relationships with influencers, and help them to generate revenue, reach new customers, and tailor their content to support key categories, as well as driving awareness for Zappos priority campaigns and on-the-ground activations. The ideal candidate has a solid understanding of affiliate marketing, as well as influencer behavior, and experience in digital media, negotiation and partnerships. Youre comfortable using data to guide decisions, working through ambiguity, and managing multiple projects at once. Youre a clear communicator who can work cross-functionally and think creatively about new ways to support partner growth.

Key job responsibilities
- Manage existing influencer partnerships and onboard new partners hitting key onboarding goals, putting them into tiered structure and managing performance
- Develop program management tools and weekly reporting that improves the overall influencer experience and reduces manual dependencies
- Collaborate with cross-departmental stakeholders (i.e Buying, Merchandising, Social, Tech Teams) to drive transformative business development initiatives supporting key investments
- Analyze and present program results against KPIs, identifying wins and test-and-learn opportunities for greater program impact
- Monetize influencer content throughout site and social, working cross-departmentally to enrich storytelling and enable discovery
- Launches new initiatives in partnership with affiliate partners to keep up with the ever-changing social media landscape
- Partner with our tech team to unlock influencer scale by leveraging internal tools (i.e. internal Dashboard) and systems to drive growth and to continue accelerating Shopbops awareness, reach and relevancy

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Bachelors Degree

PREFERRED QUALIFICATIONS

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youre applying in isnt listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Job ID: 482492856
Originally Posted on: 6/24/2025

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