Defining your ideal candidate persona is one of the very first steps in an effective hiring process. What types of applicants do you want to attract? What are their motivations for finding a new job? Where do they go to search for opportunities?
To provide a glimpse into job seekers’ wants, needs, and nuances in today’s unique hiring climate, we pulled some of the most interesting data points from our 2020 State of Online Recruiting Survey – some of which did not make it into the full report. The following are 21 surprising job seeker statistics to consider when creating your ideal candidate persona.
Employment Numbers: What’s motivating candidates to search for new jobs? COVID-19 layoffs, career changes, and the desire to explore greener pastures are a few reasons today’s job seekers are on the hunt. Notable stats include:
Passive Job Seekers: Don’t forget to connect with passive job seekers in your talent search – even though a candidate is employed, they still may be interested in exploring opportunities with your organization. Consider:
Job Search Challenges: Understanding candidates’ pain points will help you reach talent more efficiently. For example, communicate with all applicants, even if that means simply letting them know when they are no longer in the running for a position. A few statistics on job seeker challenges include:
Job Search Platforms: Sourcing the right talent requires looking in the right places. Consider the following stats before selecting a recruiting platform:
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Job Postings: Your job ad can make or break your ability to recruit effectively, so you’ll need to include information that will compel candidates to apply. Think about the following data points:
Remote Work: In light of COVID-19, it’s vital to understand candidates’ sentiments toward remote work to convince them to respond to your posting. According to our survey:
About the data: More than 2,800 job seekers from across 56 industries responded to iHire’s 2020 State of Online Recruiting Survey, conducted in May and June 2020. All decimal points have been rounded up to the nearest tenth.